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Stacie M. de Armas

Stacie M. de Armas, Board of Directors

Stacie M. de Armas smiling headshot

Stacie M. de Armas

Stacie M. de Armas is Senior Vice President Inclusive Insights & Initiatives and a Leader within Nielsen’s Diversity, Equity & Inclusion practice. She is an inclusion & identity researcher, consumer behaviorist, and subject matter expert on diverse communities. Specializing in data at the intersection of community, advocacy & entertainment, she is responsible for producing inclusive thought leadership and new research initiatives for diverse consumers, content and audiences.

She joined Nielsen in 1998 and has served in many roles related to diverse and inclusive marketing. She serves as co-chair of the research committee for the Association of National Advertisers-Alliance for Inclusive Multicultural Marketing. She also sits on the board of directors of the Hispanic Marketing Council as well as Google’s 21st Century Multicultural Marketing Council and has been the recipient of industry honors for her work in diversity marketing.

Stacie is an adjunct professor of consumer qualitative research at California State University Los Angeles and California State University Northridge. She received her Master’s degree in Business Administration with a focus on marketing from Texas A & M. Stacie is a first-generation Cubana and lives in Los Angeles with her two children.

Meet our Boards of Directors and Advisors

Learn about all of the members of RespectAbility’s Board of Directors and Advisors: https://www.respectability.org/about-us/meet-our-boards-of-directors-and-advisors/.

Meet the Author

Lauren Appelbaum

Lauren Appelbaum is the Vice President, Communications, of RespectAbility, a nonprofit organization fighting stigmas and advancing opportunities for and with people with disabilities, and managing editor of The RespectAbility Report, a publication at the intersection of disability and politics. Previously she was a digital researcher with the NBC News political unit. As an individual with an acquired invisible disability - Reflex Sympathetic Dystrophy - she writes about the intersection of disability, employment, Hollywood and politics. From entertainment professionals to presidential campaigns, journalists to philanthropists, she conducts trainings on the why and how to be more inclusive and accessible. Behind the scenes in the entertainment industry, Appelbaum engages decision makers and creatives to improve the quality and number of authentic, diverse and inclusive presentations of people with disabilities on TV and film so audiences can see people with disabilities as vital contributors in America and around the world. She and her team have consulted on projects with Amazon, Disney/ABC Television, NBCUniversal, Netflix, and The Walt Disney Studios, among others. Appelbaum also enriches the pool of disabled talent in Hollywood by nurturing and connecting them to those who can assist with their careers, both on the creative and business sides of the industry. She is the author of The Hollywood Disability Inclusion Toolkit, which was created to help entertainment professionals to be as inclusive of people with disabilities as possible, and the creator of an innovative Lab Program for entertainment professionals with disabilities working behind the camera. To reach her, email LaurenA@RespectAbility.org.

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